Privacy policy

 

Information on the processing of personal data

This information is provided pursuant to art. 13 of Legislative Decree no. 196/2003 and art. 13 of EU Regulation no. 2016/679 (hereinafter, “GDPR”).

This policy describes the management methods of the official Atlas website only, but not of other external websites that may be accessed by the user via links.

Additional information may be provided within the various access channels, categorized by topic. Other information may be provided within the Site in relation to specific services.

Browsing data - log files

The Site can be accessed without requiring the user to provide any personal data. The computer systems and applications used to operate this website collect, during their normal operation, certain data (the transmission of which is implicit in the use of Internet communication protocols) that are not associated with directly identifiable users. The data collected includes the IP addresses of users connecting to the site, the URI (Uniform Resource Identifier) ​​addresses of the requested resources, the time of the request, and the numerical code indicating the status of the server response (successful, error, etc.).

This data is processed for the time strictly necessary in accordance with applicable law and could be used to ascertain responsibility in the event of hypothetical computer crimes against the site.

Data provided voluntarily by the user

The voluntary and explicit sending of emails to the addresses indicated in the various access channels of this site entails the subsequent acquisition of the sender's/user's address and data, which are necessary to respond to requests and/or provide the requested service. However, we assure you that this processing will be based on the principles of fairness, lawfulness, transparency, and confidentiality, as indicated in the GDPR. Specifically, the newsletter service involves the collection of your name, surname, company, and email address.

Specific functions and services

Hotjar for internal site monitoring
Tracking system designed to provide users with a better browsing experience.  – Privacy Policy

AdWords Remarketing (Google Inc.)
remarketing and behavioral targeting service provided by Google Inc. that connects the activity of this Application with the Adwords advertising network and the Doubleclick Cookie.
Place of processing: USA – Privacy Policy – ​​Opt Out

Criteo Remarketing

Remarketing and behavioral targeting service provided by Criteo Dinamik Remarketing - Privacy Policy

Remarketing with Google Analytics for Display Advertising (Google Inc.)
Google Analytics for Display Advertising is a remarketing and behavioral targeting service provided by Google Inc. that connects the tracking activity performed by Google Analytics and its Cookies with the AdWords advertising network and the Doubleclick Cookie.
Place of processing: USA – Privacy Policy – ​​Opt Out

Google Analytics with anonymized IP (Google Inc.)
Google Analytics is a web analytics service provided by Google Inc. (“Google”). Google uses the personal data collected to track and examine the use of this site, compile reports, and share them with other Google services.
Place of processing: USA – Privacy Policy – ​​Opt Out

Google AdWords conversion tracking (Google Inc.)
Google AdWords conversion tracking is a statistics service provided by Google Inc. that connects data from the Google AdWords advertising network with actions performed within this Application.
Place of processing: USA – Privacy Policy - Opt Out

Legal basis for processing
The Data Controller processes Personal Data relating to the User if one of the following conditions applies:

  • processing is necessary for the performance of a contract with the User and/or for the execution of pre-contractual measures;
  • processing is necessary for compliance with a legal obligation to which the Data Controller is subject;
  • processing is necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the Data Controller;
  • processing is necessary for the pursuit of the legitimate interest of the Data Controller or third parties.

However, it is always possible to ask the Data Controller to clarify the specific legal basis for each processing operation and, in particular, to specify whether the processing is based on the law, provided for by a contract, or necessary to enter into a contract.

Optionality of Data Provision
Aside from what is specified for navigation data, the provision of personal data by the interested party for the purposes described in the previous paragraph is optional. Failure to provide such data may make it impossible to use certain services provided by the site.

Processing MethodsData
Personal data is processed using automated tools for the time strictly necessary to achieve the purposes for which it is collected, in compliance with the principles of lawfulness, purpose limitation, and data minimization, pursuant to Art. 5 of the GDPR, and in compliance with the mandatory timeframes prescribed by law. Specific security measures are implemented to prevent data loss, unlawful or improper use, and unauthorized access.

Communication and/or Dissemination of Data

Your data, subject to processing, will not be disclosed but may be shared with companies contractually associated with Inmaterassi, in accordance with and within the limits of the GDPR. Personal data may be transferred abroad to non-EU countries within the scope and limits set by the GDPR, in order to fulfill contracts or for related purposes. The data may be shared with third parties belonging to the following categories:

  • entities that provide services for the management of the information system used by Inmaterassi and the telecommunications networks (including e-mail);
  • firms or companies in the context of assistance and consultancy relationships;
  • competent authorities to fulfill legal obligations and/or provisions of public bodies, upon request.

The entities belonging to the above categories act as data processors or operate completely independently as separate data controllers. The list of data processors is constantly updated and available at Inmaterassi's headquarters. Any further communication or dissemination will only occur with your explicit consent.

Data Retention Period

Once the service has been provided, personal data will be retained exclusively for historical or statistical purposes, in accordance with applicable laws, regulations, EU legislation, and the codes of ethics and good conduct subscribed to pursuant to Article 40 of EU Regulation 2016/679, for a period as required by applicable law (usually 10 years), or, if not subject to any law, for a period not exceeding five years. Beyond this period, personal data will be retained anonymously or destroyed.

Possible Existence of an Automated Decision-Making Process

The owner informs the interested party that there is no automated decision-making process on this site, and in particular, there is no profiling system.

Minors

This Site and the Data Controller's Services are not intended for minors under the age of 16, and the Data Controller does not intentionally collect personal information from minors. If information about minors is inadvertently recorded, the Data Controller will promptly delete it upon request.

Rights of the interested parties

The "interested parties," i.e., the natural persons, legal entities, entities, or associations to whom the data refers, have the right, at any time, to obtain confirmation of the existence or otherwise of such data and to know its content and origin, verify its accuracy, or request its integration, updating, or rectification pursuant to EU Regulation 2016/679: Articles 15, 16, 17, 18, 19, 20, 21, 22 - Rights of the Interested Party. Pursuant to the same articles, the interested parties also have the right to request the deletion, anonymization, or blocking of data concerning them that has been processed unlawfully, as well as to object, in any case, for legitimate reasons, to their processing.

Any communications can be sent to the following email address: vendite@atlasmaterassi.it

• Right to rectification: contact us directly to have your data modified or rectified.
• Right to be forgotten: send us a request to delete all data concerning you and we will process your request within 30 days.
• Right to portability: If you request it, we will export your data so that it can be transferred to third parties.
• Right to object: you can unsubscribe at any time from all specific uses we make of your data (newsletters, automatic emails, etc.).
• Right of access: We are transparent about the data we collect and how we use it. You can contact us at any time to access the information we hold and request changes to it.